The change underscores a challenge for Facebook as it seeks to position itself as the go-to online destination where people share up-to-the-minute images and discuss breaking news events.
While Facebook polices its site to remove pornography, hate speech and other forbidden content, the company must also make a judgment about when certain grizzly images, such as video of a terrorist attack, are in the public interest versus being shared for "sadistic pleasure."
Facebook acknowledged on Tuesday that its previous approach, which permitted the video of the woman's killing in Mexico to remain on its site, was flawed.
"Based on these enhanced standards, we have re-examined recent reports of graphic content and have concluded that this content improperly and irresponsibly glorifies violence. For this reason, we have removed it," the company said.
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